It’s hard to have a celebratory beverage during your hike without being weighed down on the trek up. Pat’s Backcountry Beverages makes it possible to enjoy soda and carbonated water (they’re also working on beer) from the mountaintop with small concentrated pouches. When the contents are mixed with water, they dissolve and let out carbon dioxide to create a fizzy drink on the spot.
We live an insta-world where information can be found and purchases can be made at the touch of a button, regardless of the time of day. At one Soho restaurant guests can push a convenient button at their table to request champagne. Beverage companies have started marketing “morning soda” at restaurants. And with longer working hours and lack of late-night doctors, more people are diagnosing themselves on WebMD.